The Consistency Corner

How To Write Your Brand Mission & Values as a Small Business and Why It's Important

March 27, 2023 Episode 103
The Consistency Corner
How To Write Your Brand Mission & Values as a Small Business and Why It's Important
Show Notes

Welcome to another episode of The Consistency Corner Podcast - this week I'm chatting all about the mission, the vision and the values of your brand - and why they are all so important. Now, if you've been in business for a while and you've already done this work, I still want you to keep listening! I will be chatting with you about why you need to revisit these as your business grows and evolves so that you continue to build a brand that lasts. 

In this episode I chatted: 

  • How the mission, vision and values of your brand are similar to the foundation of your house... 
  • What are the differences between your vision and your mission statement?
  • The 4 questions you need to brainstorm to determine your mission statement.
  • Your personal mission statement and your business mission statement and how they can be different.
  • Why brand values matter and should be a filter for your business decisions.
  • How to define your own brand values and the four questions you need to ask yourself when you're brainstorming them.

Learn more about the Done For You 9 Grid and apply for your very own custom Instagram strategy that will allow you to step away from social media! 

Connect with Ruthie and The Consistency Corner on Instagram!

Please leave a review wherever you listen to podcasts and be sure to screen shot, share, and tag me in stories so I know you listened and can root for you!