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The Consistency Corner: Strategic Social Media for Marketing to Moms
The Consistency Corner: Strategic Social Media for Marketing to Moms is your go-to podcast for scaling mom-focused businesses through strategic social media marketing. Hosted by Ruthie Sterrett, a seasoned social media strategist and founder of a leading marketing agency, this podcast delivers actionable insights for marketing to moms and building brand authority. Whether you’re launching a mom-focused business or looking to grow an established brand, Ruthie offers proven strategies to empower mom-focused brands and amplify your message.
Drawing on her extensive marketing experience, Ruthie shares practical tools, expert interviews, and real-life case studies to help scaling mom-based businesses thrive. You’ll learn how to craft strategic social media marketing campaigns, create meaningful engagement, and drive sustainable growth while marketing to moms effectively.
At our core, we believe moms are the heart of change, and they deserve businesses that uplift and support their journeys. That’s why we’re passionate about helping mom-focused brands scale with purpose and intention. Through this podcast, we create a space for collaboration among founders, offering tactical tips and community insights to help you grow your brand authority and connect with mothers who need your solutions.
Perfect for Scaling Mom-Based Businesses and founders who want to make a lasting impact, The Consistency Corner empowers you to take your mom-focused business to the next level with expert social media strategies designed for marketing to moms.
The Consistency Corner will show you, a founder dedicated to serving moms, how to use Strategic Social Media Marketing to Market to Moms and increase your Authority as a Mom-Focused Brand.
The Consistency Corner: Strategic Social Media for Marketing to Moms
Profit Mindset and Financial Intentionality With Carla Moats
In this episode of The Consistency Corner Podcast, I'm joined by my friend, Carla Moats! Carla is a fractional CFO, a finance and strategy coach, and has spent over 30 years helping grow businesses up to 9-figures. She helps female business owners show their finances some love, and build wildly profitable businesses so they're able to achieve their dream life. And today she's here to discuss profit mindset, and why it's incredibly important to the success and health of your business.
Here's a glimpse into what we discuss:
- The "profit first" approach as a means to be more intentional with finances.
- Why the most critical aspect of paying yourself is consistency, not the initial amount.
- The importance of planning how to use the time saved when outsourcing or delegating tasks.
- The concept of the "zone of genius" where business owners should focus to maximize revenue.
- Why you shouldn't spend money without a clear strategy, and the importance of a well-defined overarching business strategy.
Looking for a networking event that actually feels good? The Social Media Mixer is a virtual space where founders who support moms can connect, collaborate, and get actionable social media insights—without the awkward Zoom rooms or salesy pitches. Join us every six weeks for fun, structured conversations and strategies you can actually use. Grab a seat or get the All-Access Pass here: theconsistencycorner.com/mixer
Don't forget to subscribe to the podcast so you never miss an episode, and follow along over on Instagram!
@ruthie.sterrett
@theconsistencycorner
