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The Consistency Corner: Strategic Social Media for Marketing to Moms
The Consistency Corner: Strategic Social Media for Marketing to Moms is your go-to podcast for scaling mom-focused businesses through strategic social media marketing. Hosted by Ruthie Sterrett, a seasoned social media strategist and founder of a leading marketing agency, this podcast delivers actionable insights for marketing to moms and building brand authority. Whether you’re launching a mom-focused business or looking to grow an established brand, Ruthie offers proven strategies to empower mom-focused brands and amplify your message.
Drawing on her extensive marketing experience, Ruthie shares practical tools, expert interviews, and real-life case studies to help scaling mom-based businesses thrive. You’ll learn how to craft strategic social media marketing campaigns, create meaningful engagement, and drive sustainable growth while marketing to moms effectively.
At our core, we believe moms are the heart of change, and they deserve businesses that uplift and support their journeys. That’s why we’re passionate about helping mom-focused brands scale with purpose and intention. Through this podcast, we create a space for collaboration among founders, offering tactical tips and community insights to help you grow your brand authority and connect with mothers who need your solutions.
Perfect for Scaling Mom-Based Businesses and founders who want to make a lasting impact, The Consistency Corner empowers you to take your mom-focused business to the next level with expert social media strategies designed for marketing to moms.
The Consistency Corner will show you, a founder dedicated to serving moms, how to use Strategic Social Media Marketing to Market to Moms and increase your Authority as a Mom-Focused Brand.
The Consistency Corner: Strategic Social Media for Marketing to Moms
The Power of the Instagram 9-Grid Strategy: Episode 5
In the 5th and final part of our Instagram 9-Grid Series, we're focusing on what happens AFTER you create your Instagram 9-Grid. How to design and post it effectively, manage other marketing strategies, and when to revisit your grid content and examine your metrics. The Instagram 9-Grid strategy is all about gaining back your energy and boosting productivity while creating content that nurtures your ideal audience!
Here's what we covered in this episode:
- We addressed one of the most popular questions surrounding the Instagram 9-Grid strategy: "Should you take down or archive old posts when implementing the Instagram 9-Grid?"
- A step-by-step guide on how to actually create your Instagram 9-Grid.
- The three different approaches to posting your Instagram 9-Grid.
- Why Instagram Stories are going to be essential for maintaining a connection with your existing audience while utilizing the Instagram 9-Grid.
- Why you need to regularly checking engagement, reach, link clicks, website traffic, email list growth, and sales results to evaluate the effectiveness of your strategy.
Don't forget to subscribe to the podcast so you never miss an episode, and follow along over on Instagram!
@ruthie.sterrett
@theconsistencycorner
