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The Consistency Corner: Strategic Social Media for Marketing to Moms
The Consistency Corner: Strategic Social Media for Marketing to Moms is your go-to podcast for scaling mom-focused businesses through strategic social media marketing. Hosted by Ruthie Sterrett, a seasoned social media strategist and founder of a leading marketing agency, this podcast delivers actionable insights for marketing to moms and building brand authority. Whether you’re launching a mom-focused business or looking to grow an established brand, Ruthie offers proven strategies to empower mom-focused brands and amplify your message.
Drawing on her extensive marketing experience, Ruthie shares practical tools, expert interviews, and real-life case studies to help scaling mom-based businesses thrive. You’ll learn how to craft strategic social media marketing campaigns, create meaningful engagement, and drive sustainable growth while marketing to moms effectively.
At our core, we believe moms are the heart of change, and they deserve businesses that uplift and support their journeys. That’s why we’re passionate about helping mom-focused brands scale with purpose and intention. Through this podcast, we create a space for collaboration among founders, offering tactical tips and community insights to help you grow your brand authority and connect with mothers who need your solutions.
Perfect for Scaling Mom-Based Businesses and founders who want to make a lasting impact, The Consistency Corner empowers you to take your mom-focused business to the next level with expert social media strategies designed for marketing to moms.
The Consistency Corner will show you, a founder dedicated to serving moms, how to use Strategic Social Media Marketing to Market to Moms and increase your Authority as a Mom-Focused Brand.
The Consistency Corner: Strategic Social Media for Marketing to Moms
Flick's Game-Changing Approach to Social Media Management with Loic Alix-Brown
In this episode of The Consistency Corner Podcast, we're joined by Loic Alix-Brown - the founder of Flick Social! Flick once started as a side project that evolved into a powerful scheduling tool for social media management, focusing on utilizing AI to assist small business owners. Join us as we explore the dynamic world of social media, brand identity, and the creative process. Let's jump in!
Here's a glimpse at what we discussed:
- Flick's intention to take the burden of social media management off the shoulders of business owners and help them be more efficient and consistent.
- The importance of engaging with your audience even when using scheduling tools (social media isn't just about posting; it involves engaging with your audience through conversations, DMs, and stories).
- The importance of maintaining a unique brand voice and style to stand out from the crowd (and practical tips on using AI tools effectively while preserving your brand's authenticity).
- How Flick's brand info feature analyzes your brand's website and social media to understand your brand's identity, allowing AI to generate content that closely matches your brand's voice.
- Flick's brainstorming tools, caption generation, and content creation assistance, emphasizing the importance of planning and strategizing your social media content.
Looking for a networking event that actually feels good? The Social Media Mixer is a virtual space where founders who support moms can connect, collaborate, and get actionable social media insights—without the awkward Zoom rooms or salesy pitches. Join us every six weeks for fun, structured conversations and strategies you can actually use. Grab a seat or get the All-Access Pass here: theconsistencycorner.com/mixer
Don't forget to subscribe to the podcast so you never miss an episode, and follow along over on Instagram!
@ruthie.sterrett
@theconsistencycorner
