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The Consistency Corner: Strategic Social Media for Marketing to Moms
The Consistency Corner: Strategic Social Media for Marketing to Moms is your go-to podcast for scaling mom-focused businesses through strategic social media marketing. Hosted by Ruthie Sterrett, a seasoned social media strategist and founder of a leading marketing agency, this podcast delivers actionable insights for marketing to moms and building brand authority. Whether you’re launching a mom-focused business or looking to grow an established brand, Ruthie offers proven strategies to empower mom-focused brands and amplify your message.
Drawing on her extensive marketing experience, Ruthie shares practical tools, expert interviews, and real-life case studies to help scaling mom-based businesses thrive. You’ll learn how to craft strategic social media marketing campaigns, create meaningful engagement, and drive sustainable growth while marketing to moms effectively.
At our core, we believe moms are the heart of change, and they deserve businesses that uplift and support their journeys. That’s why we’re passionate about helping mom-focused brands scale with purpose and intention. Through this podcast, we create a space for collaboration among founders, offering tactical tips and community insights to help you grow your brand authority and connect with mothers who need your solutions.
Perfect for Scaling Mom-Based Businesses and founders who want to make a lasting impact, The Consistency Corner empowers you to take your mom-focused business to the next level with expert social media strategies designed for marketing to moms.
The Consistency Corner will show you, a founder dedicated to serving moms, how to use Strategic Social Media Marketing to Market to Moms and increase your Authority as a Mom-Focused Brand.
The Consistency Corner: Strategic Social Media for Marketing to Moms
Your 2024 Content Plan
In this special episode of The Consistency Corner Podcast, we're diving into the nitty-gritty of content planning for Q1 and beyond! I'm sharing actionable steps to map out your content calendar strategically, ensuring intentional and effective content creation for the upcoming year. What are you waiting for? Let's get started!
Here's a peek into what we covered in this episode:
- Why you should start with revisiting your brand kit, and ensuring it aligns with your mission, vision, values, and ideal customer.
- Why you need to make sure your brand photos are up to date (and why it's okay to balance personalized images with stock photos).
- Strategizing content topics for blogs, podcasts, and videos.
- How linking campaigns with long-form content will provide consistency and relevance.
- How you can maximize content potential by repurposing across various platforms.
- How implementing a structured approach to quarterly content planning will make for a smoother execution.
Check out these past episodes to help you plan out 2024!
Episode 153 - Your 2024 Marketing Plan
Episode 138 - Quarterly Content Planning Masterclass
Don't forget to subscribe to the podcast so you never miss an episode, and follow along over on Instagram!
@ruthie.sterrett
@theconsistencycorner
