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The Consistency Corner: Strategic Social Media for Marketing to Moms
The Consistency Corner: Strategic Social Media for Marketing to Moms is your go-to podcast for scaling mom-focused businesses through strategic social media marketing. Hosted by Ruthie Sterrett, a seasoned social media strategist and founder of a leading marketing agency, this podcast delivers actionable insights for marketing to moms and building brand authority. Whether you’re launching a mom-focused business or looking to grow an established brand, Ruthie offers proven strategies to empower mom-focused brands and amplify your message.
Drawing on her extensive marketing experience, Ruthie shares practical tools, expert interviews, and real-life case studies to help scaling mom-based businesses thrive. You’ll learn how to craft strategic social media marketing campaigns, create meaningful engagement, and drive sustainable growth while marketing to moms effectively.
At our core, we believe moms are the heart of change, and they deserve businesses that uplift and support their journeys. That’s why we’re passionate about helping mom-focused brands scale with purpose and intention. Through this podcast, we create a space for collaboration among founders, offering tactical tips and community insights to help you grow your brand authority and connect with mothers who need your solutions.
Perfect for Scaling Mom-Based Businesses and founders who want to make a lasting impact, The Consistency Corner empowers you to take your mom-focused business to the next level with expert social media strategies designed for marketing to moms.
The Consistency Corner will show you, a founder dedicated to serving moms, how to use Strategic Social Media Marketing to Market to Moms and increase your Authority as a Mom-Focused Brand.
The Consistency Corner: Strategic Social Media for Marketing to Moms
Should I Hire a Social Media Manager?
Welcome back to The Consistency Corner Podcast! In this special solo episode, we're talking all about whether or not it's time to hire a social media manager. We're diving into the role of a social media manager, the benefits of hiring one, and the level of involvement still required by you as the business owner when it comes to content creation and taking care of your clients. You can't expect your social media manager to do all the heavy lifting - you have to have a comprehensive marketing strategy already set in place for your business! Ready to dive in and learn more?
Here's a peek into what we cover in this episode:
- Why it's important to have strategies in place for attracting, nurturing, and converting clients; a social media manager alone will not drive sales!
- How hiring a social media manager can provide a professional and consistent presence on social media, but it is still necessary to be involved in the content creation process.
- Why defining the scope of work and aligning on platforms, content types, and engagement strategies is crucial when hiring a social media manager.
- Hiring a social media manager not feasible right now? Consider alternative options like the Nine Grid Strategy!
Don't forget to subscribe to the podcast so you never miss an episode, and follow along over on Instagram!
@ruthie.sterrett
@theconsistencycorner
