The Consistency Corner
Social Media is NOT a marketing strategy, just like a coffee cup isn't coffee. It's a container.
This podcast helps you fill the social media container, without the overwhem of constant content creation, AND gives actionable strategies on how to market outside of social media to amplify your message.
Host Ruthie Sterrett is a content and marketing strategist and founder of The Consistency Corner, an integrated social media marketing agency that helps brands that support moms amplify their message and mission.
On this podcast we’ll talk all things content, marketing, and entrepreneurship and cheer on brands supporting moms (because we need all the help we can get, right!?)
Ruthie loves all things strategy, personal development, calendar planning, shopping and a good glass of Sauvingion Blanc, and of course, cheering on other women in business, especially those advocating for moms.
The Consistency Corner
If I Was Your CMO: Transitioning from Entrepreneur to CEO
Welcome to the first installment of our new monthly series, "If I Was Your CMO," where Ruthie, a fractional Chief Marketing Officer, shares top-tier marketing strategies and insights. In today's episode we cover distinctions between an entrepreneur and a CEO and discuss when to transition to focus on strategic growth. This series is designed for CEOs ready to elevate their marketing and drive business growth without being overwhelmed by the operational details.
In This Episode, You'll Discover:
- The Role of a CMO: Understand the pivotal role of a Chief Marketing Officer and how it aligns with your needs as a CEO.
- Entrepreneur vs. CEO: Learn the critical transition from handling day-to-day tasks to focusing on strategic growth and leadership.
- Delegating for Growth: Insights into effective delegation, outsourcing, and utilizing strategic partners to enhance your marketing efforts.
- Upcoming Topics: Get a sneak peek into future episodes, including how to master brand consistency to boost customer loyalty.
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Stay tuned for actionable advice that will not only guide your marketing efforts but also enhance your role as a CEO, ensuring your business continues to thrive in competitive markets.
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