The Consistency Corner: Strategic Social Media for Marketing to Moms
The Consistency Corner: Strategic Social Media for Marketing to Moms is your go-to podcast for scaling mom-focused businesses through strategic social media marketing. Hosted by Ruthie Sterrett, a seasoned social media strategist and founder of a leading marketing agency, this podcast delivers actionable insights for marketing to moms and building brand authority. Whether you’re launching a mom-focused business or looking to grow an established brand, Ruthie offers proven strategies to empower mom-focused brands and amplify your message.
Drawing on her extensive marketing experience, Ruthie shares practical tools, expert interviews, and real-life case studies to help scaling mom-based businesses thrive. You’ll learn how to craft strategic social media marketing campaigns, create meaningful engagement, and drive sustainable growth while marketing to moms effectively.
At our core, we believe moms are the heart of change, and they deserve businesses that uplift and support their journeys. That’s why we’re passionate about helping mom-focused brands scale with purpose and intention. Through this podcast, we create a space for collaboration among founders, offering tactical tips and community insights to help you grow your brand authority and connect with mothers who need your solutions.
Perfect for Scaling Mom-Based Businesses and founders who want to make a lasting impact, The Consistency Corner empowers you to take your mom-focused business to the next level with expert social media strategies designed for marketing to moms.
The Consistency Corner will show you, a founder dedicated to serving moms, how to use Strategic Social Media Marketing to Market to Moms and increase your Authority as a Mom-Focused Brand.
The Consistency Corner: Strategic Social Media for Marketing to Moms
Aligning Your Human Design, Operations, and Marketing: A Holistic Approach to Business Success with Sierra Ashburn
In this episode, Ruthie interviews Sierra Ashburn, a virtual operations strategist and integrator. They discuss the importance of operations for founders and how human design can play a role in designing customized approaches. Sierra shares her journey to becoming an entrepreneur and the value of fostering collaboration and building relationships. They also explore the transition from being an entrepreneur to a CEO and the process of crafting strategic operational plans. In this conversation, Sierra discusses how she supports her clients and maps out a 90-day plan for them. She emphasizes the importance of having a realistic timeline and setting achievable goals. Sierra also shares insights on incorporating human design into business strategy and recommends starting with understanding one's type and authority. She highlights the value of finding role models who share the same human design type and profile. Sierra also touches on the application of human design in parenting and the importance of trusting one's gut and taking action.
Takeaways
- Human design can be a valuable tool in designing customized approaches that align with an individual's strengths and preferences.
- Transitioning from an entrepreneur to a CEO requires delegating tasks and creating role clarity, supported by strategic operational plans. Supporting clients involves mapping out a 90-day plan that is realistic and achievable.
- Incorporating human design into business strategy can provide guidance and alignment.
- Trusting your gut and taking action based on your intuition is important for personal and business decision-making.
- Prioritizing self-care and creating consistent practices can help maintain balance and alignment in life and business.
Connect with Sierra:
Instagram: https://www.instagram.com/amplifiedinnovation/
LinkedIn: https://www.linkedin.com/in/sierra-henley-ashburn/
Looking for a networking event that actually feels good? The Social Media Mixer is a virtual space where founders who support moms can connect, collaborate, and get actionable social media insights—without the awkward Zoom rooms or salesy pitches. Join us every six weeks for fun, structured conversations and strategies you can actually use. Grab a seat or get the All-Access Pass here: theconsistencycorner.com/mixer
Don't forget to subscribe to the podcast so you never miss an episode, and follow along over on Instagram!
@ruthie.sterrett
@theconsistencycorner
