The Consistency Corner: Lightening the Mental Load of Marketing
Marketing shouldn’t feel like another job you never applied for.
If you’re a female founder who’s already stretched thin — between your business, your family, and the constant pressure to “show up online” — this show will make your marketing feel lighter, calmer, and more manageable.
Hosted by marketing strategist and agency owner Ruthie Sterrett, The Consistency Corner Podcast: Lightening the Mental Load of Marketing gives you perspective, clarity, and relief — not another list of tactics to implement.
This isn’t a “how-to” marketing podcast.
It’s for the founder who already knows the basics…
but is too busy, too overloaded, or too mentally maxed out to carry her marketing alone.
Inside each episode, you’ll get:
- Founder-to-founder conversations about the pressure, isolation, and expectations women navigate in business
- Honest insights on visibility, messaging, leadership, and capacity
- Real talk about the mental load of marketing and motherhood
- Light, clear shifts that help you see what’s essential — and let go of what’s not
- Thought-leadership from someone who implements daily, not someone teaching theory
If you’ve ever felt like marketing is scattering your energy, stealing your time, or sitting on your to-do list like a weight you can’t put down, this podcast will feel like a deep breath.
Marketing can feel lighter, and it starts at The Consistency Corner
The Consistency Corner: Lightening the Mental Load of Marketing
Powering Up Your Productivity: Embracing Accountability with Amanda McKinney
In this episode listen in on a conversation about powering up your productivity and embracing accountability with Amanda McKinney, an accountability coach and author who's helping passionate individuals step through self-doubt and make progress towards their goals.
In this episode, we explore:
- Amanda's journey from corporate layoff to successful entrepreneurship
- The power of consistency over frequency in maintaining long-term success
- Setting 90-day goals and asking yourself weekly: "What's one thing I can do this week to get closer to my goal?"
- Strategies for overcoming self-doubt by remembering past successes
- How to identify tasks to outsource: start with what you're not good at and don't enjoy
- Embracing a 70% consistency mindset - it's about progress, not perfection
- Why "done is better than perfect" should become your new mantra
- The importance of accountability and productivity as crucial levers for achieving your goals
Connect with Amanda
https://www.amandamckinney.com
Free Productivity Quiz: https://www.amandamckinney.com/quiz
Additional Free Resources: https://www.amandamckinney.com/free
Podcast: https://pod.link/1473751874
Book: https: www.amandamckinney.com/book
Instagram: https://www.instagram.com/theamandamckinney/
LinkedIn: https://www.linkedin.com/in/theamanda-mckinney/
Looking for a networking event that actually feels good? The Social Media Mixer is a virtual space where founders who support moms can connect, collaborate, and get actionable social media insights—without the awkward Zoom rooms or salesy pitches. Join us every six weeks for fun, structured conversations and strategies you can actually use. Grab a seat or get the All-Access Pass here: theconsistencycorner.com/mixer
Don't forget to subscribe to the podcast so you never miss an episode, and follow along over on Instagram!
@ruthie.sterrett
@theconsistencycorner
