The Consistency Corner: Strategic Social Media for Marketing to Moms
The Consistency Corner: Strategic Social Media for Marketing to Moms is your go-to podcast for scaling mom-focused businesses through strategic social media marketing. Hosted by Ruthie Sterrett, a seasoned social media strategist and founder of a leading marketing agency, this podcast delivers actionable insights for marketing to moms and building brand authority. Whether you’re launching a mom-focused business or looking to grow an established brand, Ruthie offers proven strategies to empower mom-focused brands and amplify your message.
Drawing on her extensive marketing experience, Ruthie shares practical tools, expert interviews, and real-life case studies to help scaling mom-based businesses thrive. You’ll learn how to craft strategic social media marketing campaigns, create meaningful engagement, and drive sustainable growth while marketing to moms effectively.
At our core, we believe moms are the heart of change, and they deserve businesses that uplift and support their journeys. That’s why we’re passionate about helping mom-focused brands scale with purpose and intention. Through this podcast, we create a space for collaboration among founders, offering tactical tips and community insights to help you grow your brand authority and connect with mothers who need your solutions.
Perfect for Scaling Mom-Based Businesses and founders who want to make a lasting impact, The Consistency Corner empowers you to take your mom-focused business to the next level with expert social media strategies designed for marketing to moms.
The Consistency Corner will show you, a founder dedicated to serving moms, how to use Strategic Social Media Marketing to Market to Moms and increase your Authority as a Mom-Focused Brand.
The Consistency Corner: Strategic Social Media for Marketing to Moms
When Inconsistency is OK in Marketing
In this episode of The Consistency Corner podcast, Ruthie Sterrett discusses the importance of consistency in business while also acknowledging that there are times when inconsistency is necessary. She shares her journey to entrepreneurship, the challenges she faced as a working mom, and her desire to create a supportive environment for other women.
Ruthie emphasizes the need for alignment in business and how her focus has shifted towards helping brands that serve moms. She also announces changes to the podcasting strategy, indicating a more flexible, inconsistent, approach moving forward.
Takeaways
- Consistency is crucial, but inconsistency can be okay.
- Ruthie's journey reflects the challenges of working moms.
- Social media should be part of a broader strategy.
- Finding alignment in business is essential for success.
- Helping brands that serve moms is the mission.
- Networking with like-minded founders is invaluable.
- Moms play a vital role in shaping the future.
- Creating a supportive work environment is important.
- Ruthie encourages sharing business pivots and shifts.
Keywords: consistency, business, marketing, social media, entrepreneurship, working moms, branding, agency, podcast, networking
Are you a founder that supports moms? Join us on November 15th, 2024 in the Seasonal Social Media Mixer!
Don't forget to subscribe to the podcast so you never miss an episode, and follow along over on Instagram!
@ruthie.sterrett
@theconsistencycorner
